Instructions

This project is due on Tuesday of Week 7 at 11:59 p.m. eastern time.

Case Scenario

Dion is an engineer with Tesla Motors who helps to design electric motors. It has always been his dream to start his own business, but as he has gotten older, he has not gotten around to it. He is also an avid cyclist who rides near his home in Palo Alto, California. It is hilly terrain and as he has gotten older, he has found it more difficult to navigate the steep terrain. https://blog.keenessays.com/2021/06/30/consider-various-human-rights-groups-in-history-and-in-the-present-civil-rights-movement-in-the-60s-lgbt-rights-womens-voting-rights-black-lives-matter-etc/ He has thought about buying an electric bike that would give him an additional boost with an electric motor. However, he has not been satisfied with any of the many brands of electric bikes he can find. The ones that work well are astronomically expensive and the less expensive models are poorly constructed and have short battery life.

One day at Tesla headquarters, Dion is having lunch with three of his colleagues when he raises his frustration with his inability to find the right electric bike. The other three are also avid cyclists, so they launch into an intense discussion. https://perfectwriterblog.com/education-homework-help/describe-the-difference-between-qualitative-and-quantitative-research-discuss-what-type-of-research-reveals-better-outcomes-and-why/ Mark, who works in Tesla’s marketing department, thinks that there is a demand for a high-quality electric bike at a reasonable cost. “There are social trends that could drive that demand,” he says. “First, commuting by bicycle is becoming more popular, and many who are new to it need that extra assistance to make it a comfortable experience. Also, as the population ages, older cyclists are looking for ways to keep cycling as much as they did when they were younger. An electric bike could help them do that.”

Dion responds that some of the new electric motor technologies he has been working on could be repurposed to create a high-quality electric bike at a reasonable cost. “I have been experimenting with some designs, and I think it is workable.” Rosalinda, who manages production of the Tesla Model S interjects, “You know, I came across a defunct bicycle factory about 20 miles north of here when we were looking at potential sites for expansion. It would be perfect to manufacture the bike you are describing.”

Dion can’t hold back any longer and blurts out, “Let’s start our own bicycle company and make this bike!” Sandra, who works in the finance department, scrunches up her face and says, “Whoa there, partner. Where is the money for this venture going to come from? https://perfectwriterblog.com/education-homework-help/in-this-discussion-evaluate-the-pros-and-cons-of-a-move-from-nova-scotia-to-sierra-leone/ While our salaries and stock options have made us comfortable, we don’t have the resources to manufacture and market this bike.”

The group agrees that they would love to start a new company, but they must figure out how to solve the finance problem that Sandra pointed out in order to do so. Later that day, Dion can’t get the idea out of his mind. Then, a potential solution comes to him. He remembers Brenda Zhang, who rode with one of his cycling groups, Palo Altitude. She is a partner in a large venture capital firm that invests in promising start-ups. Dion isn’t sure if she even remembers him, and she only knew him as a cyclist, not an engineer. But he thinks it’s worth a try.

He sends the following email:

To: Brenda Zhang
From: Dion Morris
Re: Electric Bicycle Start-Up

Several of my colleagues at Tesla and I have come up with a new design for an electric bicycle that would be relatively inexpensive, very efficient, as well as durable. I know this is coming out of the blue, but I am hoping you will remember me from our rides with the Palo Altitude group. We are looking for start-up funding, and I thought a fellow cyclist like you would see the potential market for a high-quality, inexpensive electric bicycle. Please let me know what you think.

Later that day, he is surprised to find the following email in his inbox:

To: Dion Morris
From: Brenda Zhang
Re: Electric Bicycle Start-Up

Of course, I remember you, Dion. You were always at the head of the pack in our rides. I am intrigued by your idea and would like to set-up a meeting to discuss it. I need to start doing my homework on the venture to see whether I and my partners are https://perfectwriterblog.com/education-homework-help/what-are-robert-j-sternbergs-in-construct-validation-of-a-triangular-love-scale-three-components-of-intimate-relationships/ willing to provide funding. In preparation for our meeting, I would like you to prepare a memo that addresses the following issues:

• Why do you think you can create a successful start-up? What traits will you need to be an entrepreneur?
• What kind of leadership style would you use, and why?
• Describe your product and why you think there is a market for it.
• What legal form do you think best suits your start-up and why?
• What kind https://perfectwriterblog.com/education-homework-help/using-the-family-teacher-perspectives-reframing-activity-you-will-evaluate-each-situation-and-complete-each-of-the-columns-identifying-the-teachers-perspective/ of financial document should you provide so that I can evaluate the viability of your start-up?
• What are the characteristics of your target market?
• Explain specific types of marketing the business should pursue.
• What other sources of funding might be available for you, whether or not we invest in your start-up?
• How would you organize your management team, and who in your group would lead each function in the organization?
• What brand name do you propose for your electric bike, and why did you choose it?

Please send this to me by next week, at least a day before our meeting. I look forward to our discussion.

You are a good friend of Dion’s. He respects you for your degree in Business and Management and your good business sense. Dion feels inadequate in the details of business and asks you to draft the requested memo for him.

How to Set Up the Memo

You will use the attached project 2 memo template.  The memo template should be single-spaced with a blank line between paragraphs.  https://smartwriterblog.com/education-homework-help/what-is-more-important-in-america-today-life-liberty-or-property-or-is-there-a-balance-of-the-three/Write clearly and concisely in 12-point Times New Roman. The final product will be in a business memo format, no longer than eight pages in length (excluding the cover page and references page).

Include a title, the course number and section, your name, and the instructor’s name on your title page.

Instructions

Draft the requested memo under Dion’s name. Draw on the learning resources that are in the classroom to influence your answers.https://perfectwriterblog.com/education-homework-help/for-this-assignment-you-will-choose-one-or-two-social-media-platforms/  This is not a research-based project, so don’t use any sources other than the course materials.

Review/Proofread your Memo

Read through your memo to ensure all required elements are present and clear.

Submit the Memo in the Assignment Folder

The document you submit to the Assignment https://smartwriterblog.com/education-homework-help/describe-the-three-elements-of-a-persuasive-appeal-and-give-two-examples-of-each-element-that-influence-persuasiveness-have-you-ever-been-persuaded-by-these-elements-if-so-how-if-not-how-did-you/ Folder will be considered final and ready for grading. Please double-check that you are submitting the correct document.

Project 2 template – Contemplating Starting a Business

Title of Paper

Student Name

School Name

Company Name

Memo

To:

Brenda Zhang

From:

Dion Morris

Date:

[Date]

Re:

[Subject]

Business Summary

Business Summary

[Write a quick overview of the proposed start-up.]

Business Details

[Write responses to Brenda’s questions, using concepts from the course materials to inform your answers.]

• Why do you think you can create a successful start-up? What traits will you need to be an entrepreneur?
• What kind of leadership style would you use? Why?
• Describe your product and why you think there is a market for it.
• What legal form do you think best suits your start-up and why?
• What kind of financial document should you provide so that I can evaluate the viability of your start-up?
• What are the characteristics of your target customer?
• Explain specific types of marketing the business should pursue.
• What other sources of funding might be available for you? https://blog.keenessays.com/2021/06/30/what-are-some-of-the-ways-in-which-the-federal-reserve-provides-banking-services-to-commercial-banks-and-to-the-federal-government/
• How would you organize your management team, and who in your group would lead each function in the organization?
  • Refer to Dion’s coworkers from his initial conversation.
• What brand name do you propose for your electric bike, and why did you choose it?

Conclusion

[Write a concluding paragraph or two that emphasizes the reasons Brenda’s firm should invest in your venture.]

Examples of References

 Grady, J. S., Her, M., Moreno, G., Perez, C., & Yelinek, J. (2019). Emotions in storybooks: A comparison of storybooks that represent ethnic and racial groups in the United States. Psychology of Popular Media Culture, 8(3), 207–217. https://doi.org/10.1037/ppm0000185

(sample citation of a journal article)

Sapolsky, R. M. (2017). Behave: https://blog.keenessays.com/2021/06/30/explain-what-elements-or-features-in-the-book-capture-cultural-reality/ The biology of humans at our best and worst. Penguin Books.

(sample citation of a book)

UMGC. (n.d.). The Law of Demand. Document posted in University of Maryland Global Campus BMGT 110 2208 online classroom, archived at http://campus.umgc.edu

(sample citation of this course’s readings)

Woodyatt, A. (2019, September 10). Daytime naps once or twice a week may be linked to a healthy heart, researchers say. CNN. https://www.cnn.com/2019/09/10/health/nap-heart-health-wellness-intl-scli/index.html

  

FINAL EXAMINATION 

(UNITS 6-10)

DUE DATE: MONDAY, MAY 10, 2021 

(NO EXCEPTIONS)

INSTRUCTIONS

(PLEASE READ CAREFULLY)

1. OPEN BOOK: This exam is “open book,” which means you are permitted to use the course PowerPoint slides for UNITS 6-10, your own class notes, the readings shared in class, and anything on the course’s Blackboard page.  

2. UNACCOMPANIED: The exam must be taken completely alone. Showing it or discussing it with anyone is forbidden. You may not consult with any other person regarding the exam. You may not check your exam answers with any person.  

3. NO EXTERNAL SOURCES: You may not consult any external resources. This means no internet searches, materials from other classes or books or any notes you have taken in other classes, etc. You MAY NOT use GOOGLE, BING or any other search engines for any reason. You may not use any shared Google documents. 

4. PLAGIARISM: Copying and pasting answers from other students (past and present) or websites such as Wikipedia.com, History.com, Blackpast.org, Britannica.com or others will cause you to FAIL this exam.

5. TIME MANAGEMENT: Please take time to read each question carefully and avoid leaving blank answers. Giving yourself ample time to complete this exam is highly suggested. Waiting until the night before or the morning of to begin this exam in not recommended.

6. QUESTIONS: All questions regarding this exam should be directed to Dr. Dupree-Wilson at [email protected] only.

7. SUBMISSION: Your exam must be typed and submitted through the Exams Tab on Blackboard in Microsoft WORD format by Monday, May 10, 2021 at 11:59 PM. IF THE BLACKBOARD SYSTEM IS DOWN, YOU MAY ALSO EMAIL YOUR EXAM TO DR. DUPREE-WILSON.

GOOD LUCK!!!

NAME: __________________________________ 

PART I. COMPREHENSIVE ESSAYS. Please answer ALL FOUR (4) essay questions presented below and write a 10-14-sentence essay for each. DO NOT SIMPLY COPY AND PASTE BULLET POINTS FROM THE UNIT POWERPOINTS. YOU MUST WRITE CLEAR AND CONCISE ESSAYS. You MAY NOT use GOOGLE, BING or any other internet search engines to complete these essays, if you do, you will fail this exam. 

1. As we learned in Unit 6, in the early 20th century, Hollywood produced images of blacks that were inaccurate, stereotypical and highly offensive. Over time, black characters in TV and film were presented in a more positive way. In 10-14 sentences, please discuss some of the problematic characters and television shows that emerged in early Hollywood. Please be sure to discuss what led to Hollywood’s shift in its presentation of African American characters and cite specific examples of black actors who changed TV and film forever. You MAY NOT use GOOGLE, BING or any other internet search engines to complete this essay, if you do, you will fail this exam. (25 POINTS)

2. As we examined in Unit 7, during the second wave of the Great Migration, African Americans developed political capacities in the North that were not available in the South. In 10-14 sentences, please discuss the impact of African American Bloc Voting and provide examples of the major political alliances that African Americans formed with various organizations and individuals. You MAY NOT use GOOGLE, BING or any other internet search engines to complete this essay, if you do, you will fail this exam. (25 POINTS)

3. In Unit 8, we explored the Great Migration and the modern Civil Rights Movement. The Civil Rights Movement offered many major milestones that were both distressing and monumental, especially in the year 1963. In 10-14 sentences, please discuss the four (4) major events that occurred in 1963, which served as turning points for the movement.  You MAY NOT use GOOGLE, BING or any other internet search engines to complete this essay, if you do, you will fail this exam. (25 POINTS)

4. In Unit 9, we surveyed the emergence of the African American Elite in major cities. Throughout the early to mid-20th century, several wealthy African Americans engaged in the discriminatory practice of “colorism.” In 10-14 sentences, please define what colorism is, how it manifested among the African American Elite and its impact in Black America. You MAY NOT use GOOGLE, BING or any other internet search engines to complete this essay, if you do, you will fail this exam. (25 POINTS)

PART II. EXTRA CREDIT ESSAY (OPTIONAL). In Unit 10, we surveyed the rise of African American politicians after the Great Migration. By the 1970s and 80s, several major U.S. cities witnessed the arrival of African American mayors. In 8-10 sentences, please discuss at least three (3) African American mayors that were highlighted in Unit 10 and some of the major achievements of their mayoral tenure. You MAY NOT use GOOGLE, BING or any other internet search engines to complete this essay, if you do, you will fail this exam. (10 POINTS)

 

This assignment has 3 parts.

1. Review the Terminal Course Objectives, accessed by clicking on the “Course Information” tab at the top of your screen, scrolling down to the “Course Objectives” and then selecting View class objectives. How will accomplishing these objectives support your success in management? What risks or challenges might a manager encounter if they have not mastered these objectives? Explain.
2. Societal marketing is on the rise, as more companies consider the value proposition of their image beyond just the features and benefits of a product or service. Societal marketing takes into account issues such as the environment, fair trade, and the overall betterment of society. Select a company that exemplifies giving back to the communities in which it operates. Visit its corporate Web site to find out as much as possible about its contributions to society.
3. Choose a product which you would like to improve upon; determine its current position in the life cycle. Find current two industry leaders related to this product and share each mission statement available from each of their websites.

Objectives-  

Analyze marketing decision support systems and their impact upon marketing management systems.

Describe the key factors, such as demographic, economic, natural, technological, political, and cultural developments, that affect marketing strategies.

Assess the major influences in current consumer and organizational buying decisions.

Analyze the appropriate marketing strategies to apply at each stage of the product life cycle.

Interpret the challenges a company faces in developing new products in today’s global economy.

Construct a strategic marketing plan.

150 words as reply to this post  if in text site use reference and APA(7th Edition) 

 Zachery Hadel 

Good Afternoon,

In this weeks discussion I will touch base on how operational management theory helps an organization function more smoothly. In my opinion operational management should be thought of maximizing your organizations resources and employing the most effective workforce. You are responsible for the finances, employees and equipment as a healthcare manager. According to www.ais-cpa.com Operations Management Theory (OMT) is the application of several practices with the goal of promoting efficiency in production. Organizations favor operation management theory because it boost the organization’s productivity and return on investment. Essentially it is our job as health care mangers to effectively implement this theory. Without it we lack the principles and know how to  improve the existing processes and make sure our facility is producing high quality patient care with maximum efficiency. 

If you apply this to any organization not just healthcare you will see increase in output, quality and opportunity to be more equitable. The way it does this is by is the project manager identifies existing processes and see what day to day operations can be changed to achieve more output. For example wait times or patient encounter times. Sometimes depending on the difficulty of the patients problem the standard 20 minute appointment time is not sufficient. A correction would be to implement a few 40 minute appointment slots and with proper booking have them in that slot to make sure there is no lapse in patient flow. There are many other examples you can apply operational management theories. You just have to see what works in your setting. Do you think there are any road blocks faced when trying to implement new processes and if you think so what would be a few in your opinion? 

Submission Date by students:  Before the end ofWeek- 14th

Place of Submission:Students Grade Centre 

Weight: 10 Marks

Learning Outcome: 

1.  Apply essential elements of core logistic and supply chain management principles.

2.  Analyze and identify challenges and issues pertaining to logistical processes.

3.  The capacity to write coherent project about actual logistic case studies.

Assignment Workload:

This assignment is an individual assignment.

Critical Thinking

Use Saudi digital Library (SDL) search engine

Search Title: THE BENEFITS OF LEAN MANUFACTURING what lean thinking offers the process Industries

Authors Name: Melton,T

Source:In 7th World Congress of Chemical Engineering, Chemical Engineering Research and Design June 2005 83(6):662-673

Read out the research paper carefully andbased on your understanding you should answer the following questions. 

Questions:

1. Define why Manufacturing Companies emphases on lean thinking? Justify your answer with suitable example. (3 Marks)

2. What do you understand by the term overproduction? Why do you think overproduction waste described as the biggest waste while comparing to all other type of waste? (3 Marks)

3. What are the benefits from Suppliers to end users by using lean thinking? (3 Marks)

4. Use APA referencing style (1 Mark) 

Note:You can assume any manufacturing company of your choice while answering questions.