Touchstone 2.1: Evaluate a Source

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Touchstone 2.1: Evaluate a Source

ASSIGNMENT: For this essay, you will select one of the sources you have found through your preliminary research about your research topic. Which source you choose is up to you; however, it should be substantial enough that you will be able to talk about it at length, and intricate enough that it will keep you (and your reader) interested.

In order to foster learning and growth, all essays you submit must be newly written specifically for this course. Any recycled work will be sent back with a 0, and you will be given one attempt to redo the Touchstone.

The introduction of this paper will involve introducing the source: Provide the author, the title, and the context (where you found the source, where it was originally published, who sponsored it, etc.)

You will then go on to evaluate the source on two levels:

  1. Credibility: Using the information in this unit as a guide, evaluate the source’s authenticity and reliability. Look at all the information that you can find about the source to establish the author’s (or sponsor’s) trustworthiness.
  2. Usefulness: Using a combination of summary and analysis, examine the source on a critical level. Determine what the source’s purpose (thesis) is, and how it arrives at that goal. Examine its value to you and the project you are working on. How will it help you prove your own points? How might it come in handy to back up a claim (or address a counter-claim)?

Finally, you will include a conclusion which shows your final assessments on both counts.

A. Assignment Guidelines

DIRECTIONS: Refer to the list below throughout the writing process. Do not submit your Touchstone until it meets these guidelines.

1. Source Identification

The introduction of this paper will be introducing the source:

❒ Have you provided the author’s name?❒ Have you provided the source title?❒ Have you provided the context (where you found the source, where it was originally published, who sponsored it, etc.)?

2. Source Evaluation

❒ Have you provided a judgment on the source’s credibility?❒ Have you used specific examples from the source to illustrate your judgment on credibility?❒ Have you provided a judgment on the source’s usefulness?❒ Have you used specific examples from the source to illustrate your judgment on usefulness?

3. Reflection

❒ Have you answered all reflection questions thoughtfully and included insights, observations, and/or examples in all responses?
❒ Are your answers included on a separate page below the main assignment?

B. Reflection Questions

DIRECTIONS: Below your assignment, include answers to all of the following reflection questions.

  1. What types of questions did you ask yourself when evaluating the credibility and usefulness of your source? (2-3 sentences)
  2. How do you feel this evaluation practice will help you as you continue to move through the research process? (2-3 sentences)

answer 5 question( don’t need to write too much) due in 36 hours

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An Introduction to TOWS Analysis

(from getlucidity.com)

What is a TOWS Analysis?

A TOWS Analysis is an extension of the SWOT analysis you completed that identifies your Strengths, Weaknesses, Opportunities and Threats but then goes further in looking to match up the Strengths with Opportunities and the Threats with Weaknesses. It allows for you to take action from the analysis.

Adding the relationship between the internal (SW) and external factors (OT) of your SWOT makes TOWS is an obvious next step. The main purpose of a TOWS Analysis is to:

  • Reduce threats
  • Take advantage of opportunities
  • Exploit strengths
  • Remove weaknesses

Strengths to Opportunities: The S-O focuses around how you can exploit your strengths in order to respond to the potential opportunities in the market.

Strengths to Threats: The S-T examines how strengths can be used to mitigate or remove the threats to the business, and in some cases look at how threats can be transformed to opportunities.

Weaknesses to Opportunities: The W-O can be the hardest consideration, as it doesn’t always come naturally. Consider how your opportunities can remove your weaknesses.

Weaknesses to Threats: The W-T highlights how weaknesses can play into, develop or enhance the threats of the business.

How do you make the most out of TOWS?

While no preparation is required for a TOWS beyond some knowledge of the internal and external environment you operate in, it is helpful to have knowledge of:

  • Advice/input from alumni with your degree/major, employers in your industry
  • Latest news and trends in your industry
  • Job market news
  • Positive & negative supervisor/faculty/group member/customer feedback

Part I: The TOWS Process

Step 1 – Complete a SWOT

  • Before you can complete a TOWS, you must have an updated SWOT.

Step 2 – Identify The Actions

Now it’s time to begin asking questions that will give you clear actions. (Not every part of your SWOT will link to every other part – that’s ok.)

Strengths & Opportunities

The relationship between your internal strengths and external opportunities looks at how to take advantage of the opportunities using your strengths. Compare each strength against each opportunity and ask yourself:

  • Can this strength be used to take advantage of the opportunity?
  • What actions do we need to take to make use of the strength?

Strengths & Threats

Avoiding or mitigating the threats is crucial to success. Take a look at each strength and consider them against each threat. Ask yourself:

  • Can this strength reduce or remove this threat?
  • What do we need to do to remove or reduce this threat?
  • Is it a priority?

Weaknesses & Opportunities

At first glance it may seem unusual to map a weakness to an opportunity, but the link is as important as the other relationships. Taking the same approach, go through each weakness and compare it to each opportunity considering…

  • Does this weakness prevent or risk this opportunity?
  • Should I address the weakness?
  • What actions do I need to take to remove the weakness?

Weaknesses & Threats

This isn’t a cheery section – look at the weaknesses and the threats, both are risks to your desired professional outcomes. Ask yourself…

  • Which relate to each other?
  • Are there weaknesses that result in threats?
  • Which elements should be addressed?

Step 3 – Prioritize & Assign Actions

Once you’ve been through each relationship, you’ll have a list of defined actions. Place them into a priority order based on your needs and desired outcomes.

Part II: Submit in Canvas

Provide your answers to the following in Canvas:

  1. Strengths-Opportunities: How will you use strengths to take advantage of opportunities?
  2. Strengths-Threats: How will you use strengths to remove threats?
  3. Weaknesses-Opportunities: Which weaknesses hold you back? What do you plan to do to mitigate or remove them?
  4. Weaknesses-Threats: What threats can be removed? How will you do that?
  5. Of the actions you listed above, which are your top 5 priorities?

Module 12: Leadership, Management, and Organizational Effectiveness

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Module 12: Critical Thinking

Critical Thinking: Authentic Leadership (120 points)

Authentic leadership focuses on leadership that is genuine and real. Whether something is genuine and real may likely be in the mind of the individual evaluating it or experiencing it.

  • Examine the usefulness of authentic leadership in organizations by identifying research that supports or refutes authentic leadership as a determinant of organizational or individual success.
  • Identify elements of authentic leadership. Describe the behavioral elements that one might objectively see in an authentic leader.
  • Include the role of emotional intelligence in authentic leadership.
  • Identify a nationally or internationally recognizable, currently living business figure who might be described as an authentic leader and justify your selection of that individual.
  • Next, critically evaluate your authentic leadership skills in relation to the behavioral elements and emotional intelligence you identified as important. Identify any areas for personal growth as a result of this examination.

Directions:

  • Write an essay that includes an introduction paragraph, the essay’s body, and a conclusion paragraph to address the assignment’s guide questions. Do not address the questions using a question-and-answer format.

Your well-written paper should meet the following requirements:

  • Be 3-5 pages in length, which does not include the title and reference pages, which are never a part of the content minimum requirements.
  • Use Saudi Electronic University academic writing standards and APA style guidelines.
  • Support your submission with course material concepts, principles, and theories from the textbook and at least two current, scholarly, peer-reviewed journal articles. Current articles are those published in the last five years.
  • It is strongly encouraged that you submit all assignments to the Turnitin Originality Check prior to submitting it to your instructor for grading. If you are unsure how to submit an assignment to the Originality Check tool, review the Turnitin Originality Check–Student Guide for step-by-step instructions.

In advance of submission, review the grading rubric to see how you will be graded for this assignment.

International Business

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Please post assignment here 

Part I: Purpose

1

Purpose

Why has the plan been written?

Part II: Table of Contents

1

Table of Contents

Table of contents

Part III: Executive Summary

1

Executive Summary

This is short and concise. It covers the principal points of the report, and is prepared after the plan has been written.

Part IV: Research

≥7 pages

Introduction

Introduction – what product and foreign country did you select and why

Situational Analysis

Describe the product to be exported

Present a brief history of the country as it relates to its origins and trade historyCultural Overview

The norms, practices, social structure, etc. that may aid (or hinder) the reception of your product

Consumer attitudes toward product

Educational levels; ability to comprehend instructions, ability to use product

Languages; labels, instructions

Political Environment

An overview of the governance structure of the country along with any legal-political forces

Certain required or prohibited features 

Label and packing requirements

Export Marketing Plan

Long and short-term goals, characteristics of an ideal target market for your product given the country selected, market screening

Economic Decelopment

How developed the country is, and how this will influence the success of your product

Purchasing power

Wages

Infrastructure

SummarySummaryPart V: References1 to 2ReferencesReferences

Note: For further details regarding the components of your Export Business Plan, please see pages 468-469 of your textbook.

 

  • Your paper must be in APA format to include:
    • The use of headings and subheadings
    • Times New Roman 12-point font
    • 1 inch margins
    • Paragraphs with a minimum of at least 5 sentences
    • The first line of each paragraph should be indented 1/2 inch
  • Anything less than the content length stated above is not sufficient coverage of content and will result in a substantial reduction in grade.
    • At least one to two reference pages.
    • References must be no older than 5 years.
  • Your paper should be well-organized with excellent flow and excellently formatted. Check that your headings and sub-headings are correct.
  • Spell-check and proofread before submission.

week 4 Module 04, Individual Case Analysis – Drout Advertisi

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Table of Contents

1.  Executive Summary

2.  Overview Case Analysis – What’s this case analysis about?

3.  Scope of Consulting Work and Report – 

·  Detailed List of Assignments this case analysis is requesting.

4.  Introduction

5.  Analysis and Findings

For EVERY Case Analysis ASSIGNMENT 

·  5.1 Assignment(s) 1 – Statement

o  Identify Business Problem –  

“Define Problem statement [aka Case Analysis Assignment]”

o  Analytics Tools and Models used and results

o  Interpretation, Discussion, and Analysis of Findings and Results – 

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

§  Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developedin your:

·  Analytics Tools and Models used results

·  Business Analytics Case Analysis EXCEL model(s) and outcomes and results

o  Recommendations

·  5.2 Assignment(s) 2 – Statement

o  Identify Business Problem –  

“Define Problem statement [aka Case Analysis Assignment]”

o  Analytics Tools and Models used and results

o  Interpretation, Discussion, and Analysis of Findings and Results – 

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

§  Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developedin your:

·  Analytics Tools and Models used results

·  Business Analytics Case Analysis EXCEL model(s) and outcomes and results

o  Recommendations

·  5.n Assignment(s) n – Statement

o  Identify Business Problem –  

“Define Problem statement [aka Case Analysis Assignment]”

o  Analytics Tools and Models used and results

o  Interpretation, Discussion, and Analysis of Findings and Results – 

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

§  Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developedin your:

·  Analytics Tools and Models used results

·  Business Analytics Case Analysis EXCEL model(s) and outcomes and results

o  Recommendations

6.  Overall Case Analysis Findings Discussion

7.  Overall Case Analysis Recommendations

8.  Overall Case Analysis Conclusion(s)

9.  Appendix/Appendices

10.  Bibliography and References

e commerce

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Suppose that you want to optimize a website for search engines. Your client is a car dealer located in the USA.  Answer all questions below, one at a time. Please number your responses (1a, 1b,2,3,4, 5, and 6). Each question is worth 5 marks (6 X 5). Make sure to provide a full answer/explanation, but you can keep your answers SHORT in the interest of time.

1) After interviewing your client, and based on the content on their website, you have just created a shortlist of the following phrases for SEO:

Car dealer 
car dealership 
car sales near me 
best car dealer 

a) You now need to identify which of those four phrases would be the best phrase for the SEO of the home page. Conduct quick keyword research, and list the results of your research below. Based on your analysis, which phrase would you recommend? Why? Which keyword tool would you use?

b) Suggest any other phrase(s) that might work well for the SEO of the home page. Explain why.

2) Based on your phrase chosen in the previous step, create the SEO table for the home page. Upload the SEO table here or copy/paste it in the box below.

3) Assume that you also want to optimize the client’s contact us page for the phrase “Car dealer in Seattle”. Fill out the SEO table for the given phrase/page. Upload the SEO table here or copy/paste it in the box below.

4) Suppose that you now want to add more incoming links to your website. Describe the tool that you would use to assess the current number of your incoming links. Also, describe the strategies that you would use to increase the number of your incoming links.

5) Suppose that you now want to add lots of content on the client’s website so you can use the “long tail principle” for SEO.  Describe your strategy.

6) Assume that you have also run a PPC campaign at the same time.

a) How would you evaluate the success of your SEO project? (describe one or two key metrics or tools that you would use)
b) How would you evaluate the success of your PPC campaign? (describe one or two key metrics or tools that you would use) 

Corrective Action

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Write a 1-paragraph scenario in which you identity problem behavior in one of your direct reports. THE BEHAVIOR IS CONSISTENTLY BEING TARDY TO WORK. After you have written this scenario, follow the steps below on taking corrective action. Be certain that you integrate evidence from the text and outside sources to support your plan on action. 

STEPS:

•       Communicate rules to all employees. Rules should be thoroughly explained to new employees during orientation as well as published in an employee handbook or posted on a bulletin board. As few rules as possible should be made, and these should be reviewed annually. Changes in rules should be communicated in writing, since people can be held responsible only for rules they know about.

• Provide immediate corrective action. Some leaders postpone corrective action because carrying it out is uncomfortable or distasteful. The practice of storing up observations and complaints and then unloading on an employee in one angry session only alienates the subordinate. Immediate correction and penalties (if appropriate) are more acceptable to the offender, and thus more effective. If there is an association between misconduct and swift corrective action, repetition of the offense is less likely to occur.

• Create a system of progressive corrective measures for violation of rules. Fairness requires a progression of penalties—oral warning, written warning, suspension from the job, and discharge. The leader should be sure that a final warning has been issued Page 485
prior to actual discharge. This progression gives the leader a chance to help the employee improve. If a penalty is necessary, severity should depend on the offense, the employee’s previous record, and the corrective value of the penalty. Theft may justify immediate suspension; tardiness may not.

• Provide an appeal process for corrective action. An appeal process helps ensure fair treatment for employees. If a mistake is made during the corrective process, a procedure for review can help correct a wrongful disciplinary action.

• Preserve human dignity. Corrective action should take place in private. This approach reduces defensiveness and the likelihood that other employees may become involved and create an even bigger problem. Meeting privately provides a better opportunity to discuss the problem and prevent it from happening again. Never reprimand an employee in public.

Writing Requirements (APA format)

• Length: 2-3 pages (not including title page or references page)

• 1-inch margins

• Double spaced

• 12-point Times New Roman font

• Title page

• References page (minimum of 2 scholarly sources, including the textbook)

Reference 

Manning. G., & Curtis, K. (2019).  The art of leadership (6th ed.).  NY, NY:  McGraw-Hill Education.

(Project) Organelle Pageant

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Organelle Beauty Pageant Project Grading: This project is worth 45 points.

  • ♦  You must work independently on this assignment and each student will
    select their own organelle (no repeats until every organelle has been picked, only then can repeats be selected).
  • ♦  You will create a 3-D model using provided materials and any materials that you would like to contribute to your own project
  • ♦  You will be uploading a power point presentation to your professor with a picture of your 3D model in it.
  • ♦  You will be given 1-2 class periods to work on your assignment. Outside of this, you will be expected to complete any unfinished portion of your assignment on your own time.
    What you need to include for full credit:
  1. 1)  Who Am I? (10 points)
    • ♦  Organelle Name
    • ♦  Location in the cell
    • ♦  What type of cell(s) it is found in?
    • ♦  Who discovered the organelle?
    • ♦  When was it discovered?
  2. 2)  Function of Organelle (9 points)
    • ♦  What is its primary purpose in the cell?
    • ♦  Does it have any other purposes?
    • ♦  Does it create any products?
  3. 3)  Why should this organelle when the beauty pageant, aka why is it the most important organelle in the cell (6 points)
    • ♦  What would happen to the cell if this organelle was missing?
    • ♦  Why is this organelle the most important organelle in the cell.

1|Page

4) 3D model of organelle (15 points)
♦ Youcanhavecreativelicensewithyourorganelleaslongasitsstillhasthemajorpartsand

shape. For instance if you wanted your cell to wear a tiara and ball gown for the pageant that’s

fine as long as we can still see the basic structure and tell what organelle it is. ♦ Youmayuseanythingyoulikeforyourmodel;recycledproducts,food,etc.

Assignment Components

Presentation (25 points, see above for breakdown) ♦ Power presentation format

3D Representation (15 points)

♦ Create a model demonstrating some of the properties of your organelle. BE CREATIVE, HAVE FUN!

Works Cited (5 points)

♦ MLA format; 2 or more sources (these can be written on the last slide of your presentation).

PWC Audit Scandal and Fraud

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PWC Audit Scandal and Fraud

Read the article about Price Waterhouse Coopers (PWC) and its association with the worst accounting fraud in India related to its audit of Satyam Computer Services, Ltd. titled “Price Waterhouse Auditors Arrested in Satyam Inquiry (Update 1)” and located here. Search the Internet for other related articles.

Write a six to eight (6-8) page paper in which you:

1. Create an argument supporting that the requirements of SOX have reduced corporate fraudulent activity due to the requirements placed on public accounting firms, thereby providing greater assurances to public users of financial information. Provide support for your argument. 

2. Evaluate the issues related to the audit of Satyam Computer Services Limited, indicating whether or not PWC followed auditing standards in rendering its audit opinion of the company. Provide support for your rationale. 

3. Assess whether PWC relied too heavily on the established system of internal controls and neglected to perform sufficient testing of transactions using effective computer-aided audit tools. Provide a rationale for your recommendation. 

4. Analyze whether PWC neglected to sufficiently test transactions or whether it could have relied on the audit of Internal Control to limited testing in those areas, indicating any consequences related to their decision. Provide support for your conclusion. 

5. Support your position for whether or not PWC met its responsibility of “Due Care” based on the requirements placed on auditors by PCAOB.

6. Suggest improvements needed to external auditing firms and the accounting profession to reduce the number of audit scandals and fraudulent activity within publically traded companies. Provide support for your suggestions. 

Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources. 

Your assignment must follow these formatting requirements:

· Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.

· Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The article critique assignment. Race, Gender, and Ethnicity in Sports

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The article critique assignment. 

You should locate an article(s) pertaining to how the societal issues of gender, race and ethnicity have impacted sports. The article(s) should be less than 3 years old. 

You are encouraged to use the research database found in the CSU Online Library. These databases will allow you to quickly search through thousands of journal articles.

Include the following parts.

  • Title page – Include the assignment title, Columbia Southern University, and your name.
  • Introduction – Provide a brief Introduction of your article and connection to this chapter’s topic.
  • Article summary – Summarize the article. List the main points that the author has tried to establish (i.e., 1, 2, 3 or first, second, third). Typically, there will be three to five main points. If your article(s) is summarizing a court case, you should discuss the following points: What provision of the law was at issue? Briefly state the facts of the case. What legal tests were applied? Were there any unusual elements in the case?
  • Article critique – Critique the article. You are to provide your reaction (insightful, critical, and logical) to the points that the author tried to make or an overall critique of the entire article. Be sure to state how this information has affected the sports arena. A simple statement of agreement or disagreement is not sufficient. While you may make such a statement by way of introduction to your reaction, you must clearly and logically state the reasons for the post that you have taken.
  • Conclusion – Provide a brief conclusion wrapping up the elements of the article and how it relates to the chapter topic
  • Reference page – Include a reference page that lists the source in proper APA Style. If you also used content from our textbook, be sure to include this as a source in your reference page, as well. It is important that you provide the reader with enough information about your article so he/she will be able to locate the article.

Length: The journal article selected for the article critique should be long enough to provide the content necessary to complete this critique. Usually, an article such as this is approximately four pages long.

Your article critique must be at least two pages in length, not counting title and reference pages. Follow APA Style when constructing this assignment, including a title page, and in-text citations and references for all sources that are used.