Communication plan

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Congratulations! Your final healthcare marketing and communication plan has been accepted and you are now ready to launch the plan. This is your moment to shine!

To begin, review your work in the course, including your final healthcare marketing and communication plan, and prepare a 3- to 4-slide presentation that addresses the following:

  1. Summarize the key ideas from your final healthcare marketing and communication plan.
  2. Select what you feel are the best elements from the plan and briefly discuss them. Also discuss any challenges you encountered as you developed your plan.
  3. Discuss the ethical considerations you included as you executed the plan.

Note: You may use PowerPoint or a comparable program to complete your presentation. For assistance, refer to the Infobase PowerPoint tutorials. After clicking the link, log in using your SNHU credentials, click the Search icon in the top navigation, and search for PowerPoint. View the tutorials for the version you are using.

Use the Speaker Notes to elaborate on your responses, and upload your presentation to this discussion.

Your 10-12 slide presentation should utilize sound critical thought and it should include appropriate APA in-text citations (bottom of the slides) and full APA references at the end (reference slide).

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This assignment focuses on Marxist (class). First, students will educate themselves on the Flint, Michigan lead Water Crisis that occurred in 2014 (look up an article or two; no more than two) and present a Marxist class analysis of the water crisis.

Your Presentation must do the following:

Explain the issue with the water crisis, including the demographics of Flint, Michigan (bullet points). Apply at least one social concept.

Explain Marxist’s two-class analysis (hint: bourgeoisie & proletariat) and apply at least two social concepts in relation to the crisis. Also include at least two peer-reviewed journal articles no more than five years old to validate your arguments, thoughts, and opinions.

Present an analysis of the Flint Water Crisis from a Marxist class perspective. Apply at least one social theory.

For this assignment, you will put together a presentation. It is suggested that you use Prezi as it is a great way to integrate text, images, and video in a moving, spatially organized format. Go to Prezi.com and set up a new account (it is totally free).

Next, go to this page to view instructions on how to create a Prezi.

You may also view some example Prezis.

You may also use PowerPoint or use another presentation program. Please attach, embed, or provide a link to your presentation to submit it for grading.

Do not use unverifiable, secondary sites such as Wikipedia, about.com, ask.com, and similar. Use our course material and peer-reviewed journal articles.

Your 10-12 slide presentation should utilize sound critical thought and it should include appropriate APA in-text citations (bottom of the slides) and full APA references at the end (reference slide). Please note, the title and reference slides do not count toward the requirements.

The structure of the Presentation must include the following:

— TITLE SLIDE

— BODY OF PRESENTATION WITH SUBHEADINGS TO IDENTIFY EACH SECTION/TOPIC

— REFERENCE SLIDE

General requirements:

Submissions should be typed, double-spaced, 1″ margins, times new roman 12 pt font, and saved as .doc, .docx, .pdf.

Use APA format for citations and references

View the grading rubric so you understand how you will be assessed on this Assignment.

Disclaimer- Originality of attachments will be verified by Turnitin. Both you and your instructor will receive the results.

Develop a 3-year strategic plan and marketing strategy using PowerPoint with speaker notes

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ScenarioThe healthcare industry continues to face many challenges such as rising costs, consumer prices, prescription costs, lost revenue, mergers, and acquisitions. Most organizations are trying to address these barriers by implementing quality improvement strategies. You are about to graduate from Rasmussen College and are looking to land a job in the healthcare industry. After several weeks of research, networking, and submitting job applications, you receive a call from a talent acquisition specialist with Testing Health, Inc. After the initial phone interview, she tells you how impressed she is with your resume, skills, and knowledge, and so she would like to move forward with the next steps in the hiring process.She informs you that the next step will be to provide the hiring manager an opportunity to view your knowledge and understanding of strategic planning and marketing. You have been given a week to prepare a PowerPoint presentation with voiceover narration. You will provide the talent acquisition specialist with the presentation via email, and she will forward it to the hiring manager for review.To prepare your strategic plan and marketing presentation you will need to review the website of a company of your choosing within the healthcare industry. You will review the about page, mission, vision, services they provide, their target audience, any news or current mergers and acquisitions, and their last quarterly report. Based on your review, identify a mock, quality-improvement focus area. You will create a PowerPoint presentation outlining a 3-year strategic plan and marketing strategy based on your identified focus area, which may include adding or eliminating services, products, or staff for the company you researched.

Instructions

Develop a 3-year strategic plan and marketing strategy using PowerPoint with speaker notes that includes the following:

  • A Strategic Plan that includes the following components:
    • The company’s current mission and vision statements
  • Create a flowchart to describe the remaining components
    • Focus area (at least 2 key goals)
    • Objectives (3-4 which defines each goal)
    • Strategies with timelines (How you will achieve each objective?)
  • A Marketing Strategy that includes a flowchart slide and the following components:
    • Marketing objective (statement of what the company wants to achieve)
    • The target audience
    • Marketing communication strategy (e.g., radio, tv, or Internet)
    • Timelines of how the marketing strategy will be executed

    Your assignment should include a title slide and reference slide with a minimum of two Internet sources and one scholarly source, from attached documents. Rubric:-Provided clear and well-crafted vision and mission statements.-Clearly a clear and well-crafted focus area with two key goals.-Created clear and well-crafted strategic objective statements, three to four that define each goal.-Created comprehensive timelines for achieving each objective.-Created a clear and well-crafted marketing objective statement.-Clearly and succinctly identified the target audience.-Created a comprehensive marketing communication strategy.-Created comprehensive timelines for achieving the marketing strategy.-Used and identified three or more credible and relevant sources.

Managing Team Conflict

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You work in the human resources department of a company that has just undergone a new organizational working team concept (working in virtual teams). You have been chosen as the team leader for a five-member team to design policies and procedures for the newly designed virtual teams concept and present your recommendations to the leadership team.

Your immediate task is to organize and assign each team member with their specific assignments to complete the project. Describe how you would go about creating an implementation plan, including which team member is assigned to which tasks.

Address the following in your plan:

  • Explain the purpose and goal of the project.
  • Set 3 expectations for the team and the impact of each on the team.
  • Explain your role as the leader and the importance of collaboration and communication.
    • Define both collaboration and communication.
    • Provide 1–2 examples of collaboration and communication from a team perspective.
  • Identify at least 3 potential team conflict challenges and how you as the team leader plan to address each challenge.
  • Describe at least 3 ideas for how you will assign tasks to each team member.

Submitting your assignment in APA format means, at a minimum, you will need the following:

  • Title slide: Remember the running head. The title should be in all capitals.
  • Length: 15 slides minimum
  • Body slides: This begins on the slide following the title slide and must be double-spaced (be careful not to triple- or quadruple-space between paragraphs). The typeface should be 12-pt. Times Roman or 12-pt. Courier in regular black type. Do not use color, bold type, or italics, except as required for APA-level headings and references. The deliverable length of the body of your presentation for this assignment is 15 slides. In-body academic citations to support your decisions and analysis are required. A variety of academic sources is encouraged.
  • Reference slide: References that align with your in-body academic sources are listed on the final slide of your presentation. The references must be in APA format using appropriate spacing, hanging indent, italics, and uppercase and lowercase usage as appropriate for the type of resource used. Remember, the Reference slide is not a bibliography but a further listing of the abbreviated in-body citations used in the paper. Every referenced item must have a corresponding in-body citation.

Create an original PowerPoint presentation; previously submitted work from this or another course is considered self-plagiarism and is prohibited.

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POWERPOINT PRESENTATION ASSIGNMENT INSTRUCTIONS
OVERVIEW
For this assignment, you will create a professional looking PowerPoint presentation on an
operations management topic covered in this course. The scenario is that your supervisor has
assigned you the task of presenting a 30-minute training session on this topic. You need to
research your topic and prepare an engaging PowerPoint that would be used as a visual aid in for
your presentation.
Topic Ideas
The course textbook will be a great resource when looking for a topic that relates to some aspect
of operations management. Some examples of topics include (but are not limited to):
 How to deploy a successful quality improvement program
 Tips to effective demand forecasting
 How to create a meaningful and impactful mission statement
 What the keys to successful project management are
It is recommended that you pick a topic of interest and then do some research to make sure you
can find five credible sources – more about credible sources below. Once you are certain you can
locate five credible sources, begin creating your PowerPoint presentation.
INSTRUCTIONS
PowerPoint Requirements:
I. Title Slide
 This will be the first slide of your PowerPoint (and is NOT considered a content slide).
 This slide will include the following: title of your presentation, your full name, class
name & section number, and your institution (Liberty University).
II. Content Slides
 A minimum of 10 content slides must be included.
 All content slides must contain speaker notes.
 Speaker notes are a presenter’s “cheat sheet” if you will. In other words, speaker notes
are hidden from your audience, but you are able to view them while presenting.
 Speaker notes are NOT a copy of the information on your slide. Instead, speaker notes
expand upon and/or offer further clarification regarding points on each slide.
o To add speaker notes, go to the Notes pane under the slide where you will see
“Click to add notes”.
III. Reference Slide
 This slide will be the last slide(s) of your PowerPoint (and is NOT considered a content
slide).
 This slide (or slides) will contain all sources used in your PowerPoint presentation.
 Sources must be formatted according to current APA formatting guidelines.

 

 

BUSI 411
Page 2 of 3
 In addition to current APA formatting guidelines, the inclusion of the complete URL
(sometimes called a permalink) is required for all full-text, peer-reviewed/scholarly
articles retrieved from Liberty’s online library journal database. Note that this is not the
same as the doi #. The URL must take your reader directly to the full text article within
Liberty’s online library journal database. If you’re unsure about the specific URL/link,
you can copy the entire web address from the top of the browser’s address bar once you
are viewing the full text article within Liberty’s online library journal database.
IV. Sources
 A minimum of four credible sources must be used within your presentation.
Required, credible sources include:
o Four full-text, peer-reviewed/scholarly articles retrieved from Liberty’s online
library journal database.
o Two of the above four full-text, peer-reviewed/scholarly articles must be
within the last 7 years.
o The course textbook (as listed on the course syllabus).
o You are able to include additional sources, other than the four credible sources
listed above; however, they must be full-text articles retrieved from Liberty’s
online library journal database.
 Sources NOT acceptable for this assignment:
o No textbooks (including e-books), other than the course textbook/ebook (as
listed on the course syllabus)
o No general Internet searching is acceptable. Therefore, no blogs, education
sites, commercial sites, Wikipedia, About.com, editorials, abstracts, online
books, book reviews, etc.
V. Avoiding Plagiarism
 Create an original PowerPoint presentation; previously submitted work from this or
another course is considered self-plagiarism and is prohibited.
 Provide citations for the following:
o All statements, ideas, & thoughts (whether paraphrased or directly quoted) used
from an outside source.
o Tables, data, images, etc. used from an outside source.
o All citations should be formatted according to the most current APA formatting
guidelines and should directly follow the information used from an outside
source.
o All sources used must be formatted on your reference slide(s), according to
current APA formatting guidelines.
VI. Other Requirements and Reminders:
 Must be created in Microsoft PowerPoint and uploaded through the assignment link as a
.ppt or .pptx file.
 Individual slides and the overall design of your presentation must be professional and
engaging.
 A running header or page numbers are not required.
 An abstract is not required

Analyze the relationship between the quality and integrity of data entered into a database and the effect on the quality of patient care. 

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Assignment Content

  1.     Information and technology skills are essential for all nurses to have, but especially for nurse informaticists. This assignment requires you to consider how information and technology directly impact patient care outcomes and a safe care environment.Format your assignment as one of the following:
    ·     10 to 15-slide powerpoint presentation with detailed speaker notes or narration
    ·     3- to 5-minute podcast
    ·     Infographic or concept mapInclude the following in your assignment:

    • Explain why information and technology skills are essential for safe patient care.
    • Identify the baccalaureate nurse’s role in championing the use of information and technology to improve safety and patient outcomes.
    • Provide examples of how nurses use technology to make healthcare-related decisions.
    • Analyze the relationship between the quality and integrity of data entered into a database and the effect on the quality of patient care.
    • Include a minimum of 3 peer-reviewed sources.

Presenting a Recommended Evidence-Based Intervention

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Everyone serving in a public health professional capacity needs to  become proficient in making public presentations, using Microsoft  PowerPoint or similar media presentation software.

This assignment provides an opportunity for you to present a  compelling case for an evidence-based intervention to address a specific  public health problem in your community.

You have concluded your investigation of successful evidence-based  interventions and decided on an adaptation of one approach to the public  health problem being addressed. Your next step is to present your  recommended intervention to the committee. Committee members have asked  that you record the audio portion of your presentation to accompany the  slides for those who may not be able to attend a live meeting.

Present a recommended evidence-based intervention to address a public health problem in your community.

Your slide deck should consist of 10–15 slides, not including  the title and references slide. Use the speaker’s notes section of each  slide to develop your talking points and cite your sources, as  appropriate.

Create a 5- to 6-slide PowerPoint presentation that explores professional ethics and responsibilities. You can use information from the CSU Online Library or other reliable sources. (Note: Websites such as Wikipedia are not acceptable academic sources.)

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Instructions

Create a 5- to 6-slide PowerPoint presentation that explores professional ethics and responsibilities. You can use information from the CSU Online Library or other reliable sources. (Note: Websites such as Wikipedia are not acceptable academic sources.) You may use the slide notes function to explain slide contents as necessary. In your presentation, address the following topics:

  • professional ethics and responsibilities of intermediaries;
  • professional ethics, responsibilities, and loyalty of managers; and
  • professional ethics and responsibilities of employees to the community.

In addition to the information on professional ethics and responsibilities, provide at least one example of each topic above. Cite your sources, and create a reference slide using proper APA formatting. The title and reference slides are not included in the slide count.

Globalization and Information Research

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Purpose 

This assignment is intended to give you an opportunity to strengthen your skills in gathering and analyzing business-related information. It provides a deeper understanding of how companies can look at globalization as part of their strategic and operational plans. The assignment has two parts: one focused on information research and analysis, and the other is on applied analytics.

Part 1: Globalization and Information Research

Context: Companies that perform well in their country of origin usually consider expanding operations in new international markets. Deciding where, how, and when to expand is not an easy task, though.

Many issues need to be considered before crafting an expansion strategy and investing significant resources to this end, including:

  • the level of demand to be expected for the company’s products/services
  • presence of local competitors
  • the regulatory, economic, demographic, and political environments

Carefully researching and analyzing these and other factors can help mitigate the inherent risk associated with an overseas expansion strategy, thus increasing the likelihood of success.

As a data analyst in your company’s business development department, you’ve been tasked with the responsibility of recommending countries for international expansion. You’ll write a report to the company’s executive team with your research, analysis, and recommendations.

Instructions: 

Write a 525-word summary covering the following items:

  • According to the article listed above, what were the most important strategic moves that propelled Netflix’s successful international expansion?
  • The article mentions investments in big data and analytics as one of the elements accompanying the second phase of overseas expansion. Why was this investment important? What type of information did Netflix derive from the data collected?
  • According to the article, what is exponential globalization?
  • Not all international expansion strategies are a resounding success, however. Research an article or video that discusses an instance in which an American company’s expansion efforts in another country failed. According to the article/video you selected, what were the main reasons for this failure? Do you agree with this assessment?
  • Explain some of the reasons why certain companies’ expansion plans have failed in the past.

Part 2: Hypothesis testing 

Context: Your organization is evaluating the quality of its call center operations. One of the most important metrics in a call center is Time in Queue (TiQ), which is the time a customer has to wait before he/she is serviced by a Customer Service Representative (CSR). If a customer has to wait for too long, he/she is more likely to get discouraged and hang up. Furthermore, customers who have to wait too long in the queue typically report a negative overall experience with the call. You’ve conducted an exhaustive literature review and found that the average TiQ in your industry is 2.5 minutes (150 seconds).

Another important metric is Service Time (ST), also known as Handle Time, which is the time a CSR spends servicing the customer. CSR’s with more experience and deeper knowledge tend to resolve customer calls faster. Companies can improve average ST by providing more training to their CSR’s or even by channeling calls according to area of expertise. Last month your company had an average ST of approximately 3.5 minutes (210 seconds). In an effort to improve this metric, the company has implemented a new protocol that channels calls to CSR’s based on area of expertise. The new protocol (PE) is being tested side-by-side with the traditional (PT) protocol.

Instructions:

Access the Call Center Waiting Time file. Each row in the database corresponds to a different call. The column variables are as follows:

  • ProtocolType: indicates protocol type, either PT or PE
  • QueueTime: Time in Queue, in seconds
  • ServiceTime: Service Time, in seconds
  • Perform a test of hypothesis to determine whether the average TiQ is lower than the industry standard of 2.5 minutes (150 seconds). Use a significance level of α=0.05.
  • Evaluate if the company should allocate more resources to improve its average TiQ.
  • Perform a test of hypothesis to determine whether the average ST with service protocol PE is lower than with the PT protocol. Use a significance level of α=0.05.
  • Assess if the new protocol served its purpose. (Hint: this should be a test of means for 2 independent groups.)
  • Submit your calculations and a 175-word summary of your conclusions.

Submit your assignment.

Create a Power Point that illustrates (with pictures) how the forebrain, midbrain, hindbrain and their sub-parts function. In your power point also, show the brain hemispheres, brain lobes, and the parts of the brain that are involved in language development and how they function 

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  1. Please create a Power Point that illustrates (with pictures) how the forebrain, midbrain, hindbrain and their sub-parts function. In your power point also, show the brain hemispheres, brain lobes, and the parts of the brain that are involved in language development and how they function
  2. Elaborate on how the brain and central nervous system send and receive messages from the body
  3. Elaborate on sensory reception
  4. Elaborate on the connection between sensory reception and sensory perception
  5. Explain the divisions of the Autonomic Nervous System and Endocrine System
  6. Explain the somatosensory Nervous System
  7. Explain what the textbook says about attention and memory
  8. List and describe the different types of memory listed in the textbook and how they work
  9. What does the textbook say about attachment and infant bonding?
  10. Compare and contrast the views of two attachment theorists

Provide APA reference citations to credit the sources that you borrowed information from to complete this assignment. Refer to the Owl of Purdue Website for information on the APA guidelines for citing references and reference lists: https://owl.english.purdue.edu/owl/resource/560/01/ (Links to an external site.)